Taiwan External Trade Development Council (TAITRA) opened its new product centre in Mumbai, as part of a plan to strengthen its footprint in India.
The centre named as Taiwan Product Centre (TPC) displays a range of products from information and communication technology, healthcare, Internet of Things from Taiwanese companies, a statement said.
Speaking about the launch of the TPC, Alex Pen, Director – Taipei World Trade Centre Liaison Office, Mumbai said, “Opening of the new TPC is a part of TAITRA’s efforts to expand business ties with India – Asia’s third largest economy. India and Taiwan’s bilateral trade is expanding steadily. Taiwan and Indian business cooperation have also become particularly active in the past 2-3 years because with Taiwan’s new southbound policy, the focus is on India. Currently, TAITRA is actively offering smart solutions, hardware, software, and electronics among others driving bilateral trade and investment between the two countries.”
Several Taiwan-based companies are well known for the smart solutions they have created for various noteworthy smart projects around the world. Taiwanese companies have been seeing great potential in expanding its trade association in the technology space in various sectors like for smart city, pharma, agriculture, food, machineries, ICT etc. Taiwan is keen to share these skills and proficiency with countries like India that are now on the economic forefront with ambitious projects like the Smart Cities Mission. Taiwan has been contributing to various projects of the Indian government including Smart Cities mission, Make in India, Skills India and Digital India.
While there has been a rise in bilateral trade between India and Taiwan in the recent past, TAITRA believes that trading with India has given a great impetus to both countries to build the smart nations. TPC is a strategic move and a step further for smooth exchange of business between the two countries.
In 2017, an India centre was launched in Taipei to promote awareness about India’s business ecosystem in Taiwan. TAITRA also opened its new office in New Delhi in May 2018. It already has offices in Mumbai, Chennai and Kolkata.